e-tron Lifestyle > e-tron > Audi Canada
e-tron Lifestyle

The electric evolution.

We did not invent the electric vehicle. We simply made it the Audi way. Leading the charge in emission-free mobility, the e-tron redefines what it means to be an electric vehicle and brings forth a new generation of Audi. Infused with the Audi DNA, the e-tron is equipped with an entirely new quattro all-wheel drive system, intelligent technology, and superior performance that makes driving practical for everyday life with limitless possibilities. A new hero waiting to make its mark in history.

Electric has gone Audi.

Electric has gone Audi.

The impossible made possible.

The e-tron is molding the future and forging the path of electric mobility for Audi. What started off as a dream has become a reality. With its progressive and elegant design, impressive range, and unparalleled performance, it’s no ordinary Audi.

Find out how electric became Audi.

The impossible made possible.

Charged on the track. Electrifying on the road.

Audi has an unrivaled pedigree in the areas of technology and electrification. Competing in Le Mans for years, Audi switched gears and charged full speed into the future by entering a world racing series designed for electric powered vehicles. We pushed our capabilities to the extreme and beyond on the Formula E track and were the first German manufacturer to enter and win the first Formula E racing series in Beijing. Today, we continue to dominate by claiming the winning title in the team classification for the 2018 season with the Audi e-tron FE04 and the driver’s title in 2017.

Similar to our commitment and dedication to Audi Sport, Audi is using the Formula E series to discover and test innovative technology, enhancements in performance, and new elements in design in e-mobility. This allows Audi to continue leading in the Formula E series with the new Audi e-tron FE05, while also bringing track models to production for the road: first with the Audi e-tron 55 quattro, and for other exciting future models still to come.

The next step in our e-tron 55 quattro testing doesn’t take place on Earth. With a launch date scheduled for 2019, Audi will send an e-tron-powered lunar rover to the moon, 45 years after the last mission to the moon. Not only will it expand our knowledge of ‘the eighth continent’, it will be the ultimate test for e-tron mobility.

Charged on the track. Electrifying on the road.
Charged with excitement.
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