Inside Audi | Discover the community, our passions, and what inspires us.
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The inspiration that drives us.

There’s one thing that connects everything Audi does: passion. It drives us to push the limits of innovation, sustainability, and electric driving. Passion is what unites us all. These stories demonstrate how our passion finds its way into our technology, electrification, and the Audi community.

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Innovation & Technology

There are limitless ways to push the idea of how we drive and live further. Explore our latest ideas, technology, and progress.

Explore further
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Electrification

To realize our sustainable future, we’ve committed to bold action. Switching to electric mobility is at the heart of that mission. Explore the ideas that are powering our transition towards electrification.

Discover the future
A woman standing next to a parked Audi SQ5.

Stories of Progress

From electrifying sound to electric mobility, Audi has consistently crafted high-performance vehicles with innovative technology. Get inspired by the latest technological innovations happening at Audi by reading our Stories of Progress.

Discover our Stories of Progress

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